Collection: Best Selling Products

  • 3 shades available

    EYE SEE IN COLOR

    Multidimensional Eye Shadow Quad

    Rated 4.4 out of 5
    Based on 18 reviews
    Select Shade Simple Kind of Life
    - Matte Neutral
    - Matte Neutral
    - Rose Gold
    - Rich Golden Bronze
    - Matte Smoky
    Add to bag  — $28
  • 4 shades available

    ANAHEIM SHINE

    High-Performance Satin Lipstick

    Rated 4.8 out of 5
    Based on 80 reviews
    Select Shade Original Recipe
    - True Red
    - True Red
    - Bright berry
    - Orange red
    - Rosy mauve
    - Peachy pink
    Add to bag  — $26
  • 7 shades available

    HELLA ON POINT

    Ultra-Fine Eyebrow Pencil For Natural Brows

    Rated 3.8 out of 5
    Based on 5 reviews
    Select Shade 1
    - Neutral Blonde
    - Neutral Blonde
    - Cool Taupe
    - Warm Light Brown
    - Neutral Medium Brown
    - Warm Medium Brown
    - Neutral Black Brown
    - Cool Black
    Add to bag  — $24
  • ALL TIME PRIME

    Hydrating Multi-Use Prep & Smooth Oil

    Rated 4.9 out of 5
    Based on 51 reviews
    Select Shade 28 mL
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  • Original Minis Lip Set

    Discover your perfect red lip with this limited-edition mini set featuring Gwen's signature, bestselling shade "Original Recipe" in three finishes.

    Rated 5.0 out of 5
    Based on 3 reviews
    Select Shade Original Recipe
    Sold out